Internal Site Search And Its Hidden Value
This is a guest post by Neil Jones who is head of marketing for eMobileScan, one of the Uk’s leading barcode scanner and handheld computer specialists.
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Google have provided one of the best Analytical engines available and they do it all for free. It’s easy to track goals, conversion, funnels and it will also allow you to cut segment and partition your data anyway you want.
Once done correctly and you know how to interoperate the data Google Analytics will hold some valuable and useful information for your site. Many webmasters and online marketers may spend hours digging through data in Google Analytics just so they can get an insight into how their traffic interacts with their site.