74 CommentsBlogging

No matter how old an article is once you haven’t read it as yet then its new to you. If you have been blogging for quite some time now then I am sure that you would say that you have some old blog posts on your blog.

But have you ever considered on getting new blog readers for your old blog posts?

As stated once they haven’t read it as yet it can be new to them. One thing for sure that has helped me to learn how blogging has changed over the years is by reading older blog posts from bloggers who have been in the game for over 10 years. So when I read articles from them it gives me more background knowledge on blogging and useful tips which I can apply to make my blog successful.

I am pretty sure that lots of people also love reading older blog posts as well. So in this post I will be giving you some tips on how to get some new blog readers for your old blog posts.

Share Posts On Social Sites

A great way to get more readers for your older blog posts is by sharing them on social media or social networking sites.

We all know that social sites can be a great place to find readers for our blog, this is because tons of people are always online.

Lets say that you have built a fanpage on Facebook or have lots of followers on Twitter, you can easily share your older blog post there and get traffic to it.

Use CommentLuv When Commenting

When making blog comments you can promote your older blog posts by using the Comment Luv section of the blog that you are commenting on.

How do you do this?

Well if you have the Comment Luv Premium installed on your blog, what you can do is go to the settings of that plugin and select the older posts on your blog which you want to promote.

When you get to the Comment Luv settings, scroll down to the section marked “Favorite posts” and in this section of the plugin you are able to add up to 5 post or pages. So when commenting you will see the 5 post or pages that you have added to your favorite posts.

So you can search for the post that you would like to promote and add them there. Look at the image below so that you can understand it more.

comment luv

Click to enlarge image

So when using the Comment Luv section of a blog while commenting then you can choose from the list of favorite posts and promote that older blog posts so that you can get more readers for your post.

Interlink To Your Older Posts

Interlinking to other posts that you have written is vital in link building. Interlinking helps to boost your rank in search engines and also to lower the bounce rate of your blog.

Lots if bloggers interlink their blog posts because this is a great way to optimize their blog for search engines.

Not only does it helps the SEO of our blog, but it also helps to get readers for our older blog posts. When writing, try your best as possible to think about blog posts that you have written in the past and link back to them.

Find the right keywords or phrases to create a link back to an older blog post. Not everyone has read all your blog posts, so creating a link to an older post can help to bring vital information and more knowledge to your blog readers.

Make Them Sticky On Your Blog

WordPress is an awesome blogging platform and it has a great feature which allows you to feature any blog post that you want on the homepage of your blog.

The homepage of your blog gets the more traffic. It is the busiest part of your blog, so sticking a blog post on the front page is a great way to get more readers for that blog post.

Lets say that you want to feature a particular blog post on the front page of your blog, all you have to do is go to the admin section of your WordPress blog, click on posts. Search for the post which you want to feature on the homepage of your blog, hover the mouse and select “quick edit.”

After doing that you will notice some options for the post which you have selected to “quick edit.” Look for the “make this post sticky” and click the check box and then update the post. If you visit the homepage of your blog you will notice the post being shown on the front page above all other posts.

As mentioned the homepage gets the most views on your blog so making an older blog post sticky can help you to get more readers for it.

Edit OR Update Then Republish

There is no harm done in repolishing your older blog post to make them new again.

As time goes by sometimes the information in your older blog post gets out dated and needs some updating. So if this is the case then you can easily edit your older blog posts and update then information that you have written in it. Republish it for your readers and get more traffic to it.

Once you do this you can even make a note on that article that you have updated it. This will even invite those who have already read it to come back and check out the updates that you have made to the post.

Feature Them On Your Sidebar

The sidebar of every blog plays an important role. If your sidebar is optimized well then it can convert really great for you.

If you feature links to your sidebar then you can get traffic to those links if you optimize your blog well.

Placing links in your sidebar to your older blog posts can help to get new readers for those posts. All you have to do is use a plugin or manually place them there.

Write Guests Posts And Link To Them

Guest posts is popular in getting traffic to a blog. Lots of bloggers do guest posting so that they can boost the traffic of their blog.

If you want guest posting to work well for you then you have to follow these tips mentioned below:

  • Guest post on blogs in your niche
  • Write the highest quality post ever
  • Leave links to back to your blog
  • Participate in guest posts on a regular
  • Reply to comments left on your posts

Once you apply those 5 tips mentioned above then you will benefit greatly from guest posting.

Leaving links back to your articles through guest blogging can help you to gain lots of new readers. Remember if you are new to guest posting on a blog then chances are that these  readers on the blog that you are posting for hasn’t visited your blog as yet.

So if you link back to an older blog post then this would be a new article to them and they would enjoy reading it if they enjoyed reading your older blog post.

74 comments

  1. supreeth

    Reply

    hey
    i just use clean design and some good and interesting words with bold font and i just write positive points so that they feel better to read and stay on my blog
    thanks for such a great post 🙂
    regards
    supreeth

  2. akshay

    Reply

    .As I’ve started doing so after reading this post and getting results as my traffic increased about 5% than before.

  3. Anchal

    Reply

    Hi kharim,
    Great content and I am totally agree with you that social media really helps in promoting our old blog post. Interlinking with new post and using them while commenting by commentluv is way to promote them.

  4. Juhi Gupta

    Reply

    I think interlinking to your content is a great idea not only will get people to check out your older posts but it will also decrease your bounce rate.

  5. Shabbir Ahmad

    Reply

    Hi Kharim Tomlinson,
    Many many thanks for your great post.To read your post I came to know about blog.Now I will easily perform this.Write more about this…………

  6. joe arrigo

    Reply

    I use interlinks for every post I write, not only to drive more readers to older posts, but also to keep them on my site longer. I have over 500 interlinks.

  7. Sudipto

    Reply

    Hey Kharim,
    Nice post and Yes, sharing old blog post on social media really helps in promoting our post and drives traffic to our blog. Using commentLuv while commenting also helps in promoting our old post. Interlinking of older post with new one is very important. Thanks for sharing these tips with us. This post really gonna help many newbies.

  8. Sreeram Nair

    Reply

    I have been spending the first 6 months writing blog posts where I have to put my heart and soul into making them useful to readers. And now its time for Internal Link Building by making the visitors look in to my old articles.

    I was exactly searching this and its here explained by you very well Indeed. I will surely start some of these methods and see the progress in the traffic.

    Thanks Kharim !

  9. Sudipto

    Reply

    Hey Kharim,
    Nice post and Thanks for sharing these tips with us. Yes, interlinking really very helpful in reading old blog post. Guest posting and using commentLuv while commenting also very helpful as it helps in promoting our post and drives traffic to our blog. This post really gonna help all the newbies.

  11. StevenMichael

    Reply

    Very informative and inspiring article. I have found this very helpful and at the right time. Thank you.

  12. Ayush Chandra

    Reply

    Hy Kharim Tomlinson, I am always confused, Which one should i use as my content, pages or posts?

  14. Dilip Win

    Reply

    Making old posts to read its a hard one. I haven’t think about this. Nice ways to make readers to read old posts. thank you.

  15. Salena Gomez

    Reply

    Hey,
    I totally agree with you social sites are the best place to promote your blogs either they are new or old.
    Thanks,
    Salena Gomez

  17. Monu

    Reply

    Great post of reviving old posts. Interlinking the post can make users of new post to read old ones. Thanks.

  18. dilip yadav

    Reply

    This is it!
    this is what i was looking for a long time
    this will help me get some more views and getting some more exposure to some old posts

  19. joe arrigo

    Reply

    I found that sharing posts on social media sites like Facebook, Twitter and Enzinearticles to be woefully ineffective, until I tried Googl+. That was a quantum leap in response. The valuable feature is the Communities. You can select which community or communities your article is most appropriate to, then submit it. It works.

  20. James Frost

    Reply

    Guest posts are good for making the old posts getting attentions from the readers.As I’ve started doing so after reading this post and getting results as my traffic increased about 5% than before.

  21. neha

    Reply

    thanks for sharing these wonderful tips…they help very much i learned a lot from you..thanks a lot.

  22. jawad zaib

    Reply

    I am using some of these techniques for my old blog posts but now i will apply them all to some of my old blogs and will wait for the results,,,thanks for sharing such a nice article with us Enstine Muki….

  23. Antoinette

    Reply

    For me I do put my old blog posts on the lower part which might they interested in to catch up with the niche or to mention to read my blogs even old ones they’ll get insight there.

  25. James

    Reply

    Hi Kharim,

    Another thing I’ve seen people do is offer an updated view on whatever topic they were blogging about.

    It’s not uncommon for our perspective on things to change over time and it can be interesting to make a post comparing an old blog post you made with how you feel about that topic today.

    James.

  26. Akaahan Terungwa

    Reply

    Very great tips, Kharim,

    I have found out that amongst the points you listed above, interlinking with older blog entries actually works the biggest wonders for me. I think however, its time to try something new as per your suggestions.

    Always,
    Terungwa

  27. Mainak Halder

    Reply

    Great tips!

    I have used a few, but I LOVE the idea of archive page. I think it would be great to group them according to category to make them easier to search.

    Also, when I visit a new blog, I like to see a “Popular Posts” section. I’m not sure if this is what you have in mind, but I thought I’d mention it. It gives me a feel for what the blog is about and if I want to subscribe to it.

    Thanks Kharim for sharing the nice post. I will definitely visit again to your blog for more and more nice blogging tips. 🙂

  28. James Frost

    Reply

    Repackaging,modifying is the answer for making old posts new.With some fresh relevant images,memes and if possible also add a video in the post.

  29. Qasim

    Reply

    Hi Kharim,

    Thank you so much for sharing this article, it’s really important to know that not always we need to add new content. If you can still get more traffic to your old posts then you don’t to produce a new content. If your published posts are being seen by few people then there is no need to add new content. We have to get more and more loyal readers and loyal traffic to our blog then we can start producing a new content.

    This is something that I intend to do myself. To go back to each of the old posts and see if they are no longer in use and not getting traffic and delete them otherwise I will edit it and reshare it.

    • Kharim Tomlinson

      Reply

      Hello Qasim,

      Exactly my point pal. Once you are getting traffic to older blog posts then no need to publish on a regular. Just have to know what to do to promote older blog post or re-polish them so they can look shiny.

      Thanks for the comment and all the best to you pal.

  30. Bishal Biswas

    Reply

    Blogging is just an extra ordinary platform which has helped million of people to establish their own brand, yet. I found this article to be really helpful and basically I am really willing to share it with my friends and followers as it would be really great for them.

    Thanks a lot for your great contribution, have a great weekend.
    – Bishal Biswas

  31. Monu Kumar

    Reply

    First of all i would like to say to you a wonderful thanks from all bloggers and from my side, because this article very helpful for us. But sir i have a little doubt in it, when we will do edit and publish the post then how the post will appear at the first page on our site. Is it possible? If yes sir then how…..
    May You Solve It Sir???????

    • Kharim Tomlinson

      Reply

      Thanks for the compliment pal.

      Well all you have to do if you want older posts to appear on the front page after updating is to edit the date to the date that you are editing.

      Or you can make them sticky to have them stick on the front page.

      Thanks for the comment pal.

  32. Himanshu

    Reply

    Nice article bro…

    Frankly speaking, I have used some of your tips and got good amount of visitors after updating my old posts… Will surly use your other tips to get visitors on my old posts.

  33. Jyoti Chauhan

    Reply

    Hi,

    Really fantastic and very informative article to increase blog traffic through old blog post also. I use also those facts at my blogs but still now I am not using guest post after reading your article think to contribute guest post including a backlink to old post. You have mentioned all recommended points in guest post, I noticed some bloggers make a silly mistake they do guest post but after publishing your guest post don’t think to reply them who comment on his article and they can’t get complete benefit of guest posting. I would like to add one more extra tips to increase blog traffic to create some good backlinks also regularly.

    • Kharim Tomlinson

      Reply

      Hello Jyoti,

      Thanks for stopping by and reading my article. Yes guest posting works like a charm and also leaving links to older post can help to boost it.

      You should try it out. But you must do it on a regular for it to work well for you.

      Thanks for the comment and all the best to you.

  34. Tharun

    Reply

    Hi Kharim,

    Wow what a post..! Excellent and the ways you mentioned in above post like internal linking, guest posting and rest of stuff is awesome and I have a personal experience, surely the above would work like charm.

    And highlighting a link or adding a image to post in sidebar is worth than any other.. I feel.

    Using notification bar will also help users to read blog posts. All matters is post title

    In case of commentluv we won’t get posts link of below 10.. any how you gave us awesome post.

    • Kharim Tomlinson

      Reply

      Hey pal,

      Using notification bar on your blog is a great way to go. It will sure to get some traffic to whatever post you are promoting.

      Comment Luv premium is what I used to get more post to promote. You should try it out.

      Thanks for the comment.

  35. Aditya Singh

    Reply

    Nice article, all the points you have mention is really important. if you are not getting views on your old post then how will the site grow.

    So great tips I will sure follow them.

  36. Ankit Kumar Singla

    Reply

    Hello Kharim Bro,

    Working on older posts and sending targeted traffic to them is really a super cool idea to build readership and site authority too.

    I always work on internal linking to redirect users to my older articles and it also help me to get better ranking for my older articles as well.

    Using commentluv is really a damn super idea. I have commentluv enabled in my blog and whenever I reply to someone’s comment on my blog, I used to leave link of my older articles which may attract readers to click and read.

    I never tried advertising old posts on our own blog. Surely I’ll give it a try and see how it works.

    Thanks for these super tips 🙂
    Best Regards
    Ankit

    • Kharim Tomlinson

      Reply

      Hey bro,

      Great to know that you are using internal linking to boost traffic of your older blog posts.

      Yes I used the comment luv to send traffic to my older blog posts as well and it works like a charm.

      Thanks for the comment pal.

  37. Huntington Beach Chiropractor

    Reply

    All good information here. One quesiton I do have is the following :
    What is your opinion about Article addresses that include the date? I have a WP.com site and theme that auto-includes the date, but I am thinking about changing to WP.org and doing away with this.

    • Kharim Tomlinson

      Reply

      Well I have gotten previous comments saying that removing the dates from blog post will help to boost more readership of your blog.

      I would say that you test it on your blog and see how well it works.

      All the best to you.

  38. vishal fulwani

    Reply

    Hey nice article bro, Rewriting old post its good meter to improve old post readers and make it more catchy.make sure your old post is seo friendly and user friendly also is it not a user friendly make it user friendly and update it and see many readers read your old post.

    i recommended share your old post on marketing forums again and again this will be improving old post readership.Make your old post video to retract youtube visiters on your blog and make more strong readership.

    Thanks for sharing

    • Kharim Tomlinson

      Reply

      Hey Vishal,

      Awesome points you made pal. I have never thought about the YouTube point before. I think that will boost the visibility level some more.

      Thanks for the comment pal.

  39. Maketta

    Reply

    Hello Kharim,

    These were some great tips on how to get people to read your old blog posts. I know I have a lot of good old blog posts that are still relevant. I have written blog posts and linked to my old as well. What I do is when someone asks a question and if I have written a blog post about it. I share it with them. That is also a great way to help people and get traffic to your old blog posts. I have shared my blog posts like that and other bloggers as well. Thanks for sharing this with us!

    • Kharim Tomlinson

      Reply

      Hello Maketta,

      Great point you made. If persons ask questions then sharing a post from the past with the answer is a great way to go. I often do this as well.

      Thanks for the comment.

  40. Sagar

    Reply

    Nice post

    Well I really don’t think of any post as old or new as far as its quality is good and its information providing.I totally agree that any old post which if unread is totally new to you. There are many ways of making people read your old post. Some of the tips are provided in the above article. Basically all the above methods work perfectly but the ones I guess some of the best ways are using comment luv plugin , using it as guest post, share it on social media.

    Thank you for sharing

    • Kharim Tomlinson

      Reply

      Hey Sagar,

      Right on point. Unread old posts are still new, once it hasn’t been read as yet.

      Yes Comment Luv works great in old post promotion.

      Thanks for the comment.

  41. Aveen

    Reply

    Thanks.. Good Article. I am using all the Techniques expect Republishing old posts.

  42. Zachary

    Reply

    All good information here. One quesiton I do have is the following :
    What is your opinion about Article addresses that include the date? I have a WP.com site and theme that auto-includes the date, but I am thinking about changing to WP.org and doing away with this. My idea is if I send you a link 3 years from now, and the address starts 2014, you may think it’s old news and close window. What is your thought on this ?

    • partheepan

      Reply

      If you remove date means date will not shown to visitors they don’t think it is new or old article. When you remove your date from your articles your traffic will be doubled.

    • Kharim Tomlinson

      Reply

      Well all you have to do is test and see what the results that you get. Work with the one that boosts your blog.

      Thanks for the comment and all the best to you.

  44. partheepan

    Reply

    Another one options have to get visitors to old posts just remove date from all pages like post pages and home page.

  45. Rokib

    Reply

    This is really awesome. Much informative for newbies like me. I didn’t know commentluv is such kind of powerful plugin and the idea of republish is nice. kharim Tomlinson great post once again.

    • Kharim Tomlinson

      Reply

      Hey Rokib,

      Yes CommentLuv is a very great plugin that can help your blog greatly. It is very good for increasing blog traffic.

      You need to try it out.

      Thanks for the comment and all the best to you.

  46. I. C. Daniel

    Reply

    Perhaps interlinking with proper keyword is the best option.
    All methods are good, and all combined should give a boost in rankings sooner or later.

    How’s the weather in Jamaica bro? Here in my country couldn’t be worse, now raining, now wind, rain and rain, so cold… Oh my God… I’ve got that summertime sadness….

    • Kharim Tomlinson

      Reply

      Hey bro,

      yes you are right on the point you made with interlinking with the proper keywords.

      The weather in Jamaica is very cool and nice. Can’t complain.

      Thanks for the comment pal.

    • sadek

      Reply

      Interlinking i good option, but it depends on the niche. If the articles are evergreen then it’s useful. Some type of sites (deals, bargain etc) cannot use this technique. Also this depends on the topic of the article.

  48. Enstine Muki

    Reply

    Oh my head! I never thought of updating and republishing old post. Looks like a thing I will try man

    I use a twitter plugin to automatically tweet old posts. That too works 😉

    Thanks for showing us this

    • Kharim Tomlinson

      Reply

      Hey Enstine,

      I have republished older blog posts after updating them and got tons of comments and shares on them. I don’t do it regularly though but it can help to promote older blog posts.

      I have used the tweet old post already but stopped using it because it caused my blog to load a bit slow. But it did help as well.

      Thanks for the comment pal.

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