Nowadays a lot of people create their blogs and attract quite impressive audience that is interested in this or that topic. It became possible because everyone can create a professional blog in a day or even in an hour.
Sometimes it can be done in a few minutes, just by registering on the site. However, more often the blog is not only for expressing one’s thoughts, but also for getting some income. Sometimes you can earn without leaving home quite a lot of money.
Remember your audience whom you are writing for
First of all, blogs are created for people and it’s important to remember. It happens that when you go to a blog, you immediately want to become a regular reader and subscribe to the news feed. Sometimes there is a case that the blog is quite good, but at the same time there is no strong desire to become its reader. Let’s try to figure out the reason for this.
A few words on the filling of your blog “cake”
Most importantly, it is tightly connected with the content of the blog. First of all, it is necessary to understand that the blog should contain 70% of author’s articles, and only about 30% of translated or other. At the same time, the translation should be very qualitative and competent. The information you want to translate must be new.
Let’s return to the literacy and readability of the text. It is important to choose words that will be easily accepted by the reader. The article should be read in one go. It is extremely undesirable to use words borrowed from other languages, unless they are not generally accepted.
There should not be slang in your article. Since many newcomers may not possess enough knowledge in the topic that you are discussing, they may also misunderstand the slang. If you can not do without it, then try to do it smoothly by writing a synonym in parentheses, so it will be much better.
Your blog should not be oversaturated with information such as a collection of interesting sites, or displaying beautiful, creative photos. This information should certainly be present in your blog, but moderately. Otherwise, you risk to turn your blog into a collection of links to other people’s sites and work.
Competence is always in fashion!
You must be competent in the subject matter that you discuss on your blog and not to reprint materials. Otherwise, you will become just an imitator. You need to develop your own style, which will be recognized by reading only a few lines of the article. In addition, there should be no pointless articles on your blog, that tell how you ate a bowl of soup, for example.
Write on what you are interested in otherwise there is no point to continue…
If you want to create an interesting and high-quality professional blog, attendance of which will constantly grow, then be sure to use these rules. If your idea is to create a boring and useless blog just for the sake of earning money, then I think that it’s worth simply forgetting the tips written here. The choice is always up to you and we wish you a good luck!
About the author: Melisa Marzett is a representative of modern writing style. You are welcome to see her posts at royalediting.com.