This is a guest post by the full-time blogger, Kyle Logue from KyleLogue.com
If you would like to write a guest post for WebMaster-Success.com, please check out the guest post guideline page.

Traffic, traffic, traffic! Everyone seems to be out to drive millions of viewers to their blogs by getting backlinks, optimizing SEO, and using social networking.  But are your articles written in a way that attracts visitors?

Most likely the focus of your website or blog has been lost somewhere in the early development stages if your traffic has dwindled or even died off.  Starting a blog is exciting and the thought of being able to make money blogging is even more exciting.  It’s important not to get lost in the mix though!  Tweaking your blog’s visual layout and setting up Google AdSense is important, but your blog’s content is even more important. 

Here’s some tips to keep in mind while you write.

  • Make your article title interesting! No one wants to read a variation of material that has already been beaten to death by other bloggers, but if you use creative, short titles that grab the attention of visitors, you can shed new light on a topic.  Just as the title of your blog is important to grab visitors from Google, your article titles are just as important.  Just because readers have made it as far as your website does not mean they’re going to stay especially if they’re uninterested in what they see.
  • Organize your article with bold styling, paragraphs, indentation, and bullets! If you make an article easier to read, it’s more likely to be read.  This concept is pretty simple.  Bold sections of your article are going to stand out to the reader.  Use them to encourage the page scanners to dig down into the content of your article.
  • Keep your articles short! If I’m a visitor to your blog and I see that your articles are like books, I’m going to let out a pretty big sigh.  Readers want to get the juicy bits quickly.  If you draw your content out into articles that are longer than 700 words, your readers will have to make a considerable commitment before they actually sit down to read.
  • Communicate with your readers! Blogs have comments for a reason.  Readers want interaction not only with other visitors, but also with the author.  It’s also a great resource for new blog topics.
  • Proof-read your articles! You might be the most amazing writer in the world, but if your articles are full of grammatical mistakes and misspellings, you might get laughed at.  These errors will only cause further distraction to your readers and cause them to more quickly leave your website.

In Conclusion

These are just a few of the key ways to help you generate more traffic by writing more effectively.  Keep in mind that content on your blog will be the saving grace or the path to destruction.  Make sure you’re writing on a niche that you’re very knowledgeable on.  Take your time and do it right without rushing and you’ll be well on your way to making money blogging.

26 comments

  1. Jeane

    Reply

    That was really gold mine article. Strategics in driving traffic to one’s website have been an indispensable one for social media marketing. Got a handful of tips and learning here. Now its time for applied learning.

  2. Jane

    Reply

    Hey Kyle,

    Awesome points. I especially agree with your point on making subheadings and using bold, underline, italics. I am sure 90% of the people scan the content before they decide to read it or not. If the content is not scannable, it kicks the readers away.

    I remember reading somewhere “Unless you are Wikipedia, don’t look like Wikipedia”.

    Cheers,
    Jane.

  3. Dezine Weblog

    Reply

    I do agree with all the points you mentioned. I focus more on 2 things for my blog,

    1. I try to write short & keyword-rich articles.

    2. I never leave comments without feedback if they are asking for something. I always try to reply to each and every comment. This way readers can also see that the blog owner is active and their comment will not be left unanswered.

    Related to the topic I also shared 5 simple blogging tips to earn respect on my blog. You can read them here – http://ht.ly/4C4F8.

    • Reply

      Thanks for your comment. I have also been working on the keywords that I use on my blog and articles as well. I have noticed that my search engine traffic is now going upwards.

      Please I am asking you to also leave a comment on the article link below… Thanks 🙂
      5 Important Questions Every Blogger Should Be Asking Themselves

  4. Reply

    With so many bloggers trying to grab the attention of readers the competition can be very tough. You’re so right Kyle, readers always checks a catchy title and often wanders away from a lengthy article. I agree with the five golden tips because I myself am a staunch follower of those as well. I’ve read many articles on how content is the king but connecting with the readers I feel should be the most important goal of a blogger.

  5. Reply

    Somewhat overlooked factor is getting ranked in search engines. That way you don’t have to go look for subscribers and readers, they will come to you again and again 🙂

  6. Ryan

    Reply

    I’d also add to focus on building content that actually solves a problem. With a lot of blogs there tends to be a lot of “fluff” that talk about their subjects in generalities without case studies, tutorials, or how to guides. I think the best bloggers show people how to actually solve problems and provide the highest level of value. Traffic naturally flows to value.

  7. letty from professional writing

    Reply

    Another great place to promote your website is social networks.You can use different social networking websites depending on your choice and niche.You will be surprised how many people interested in our products you might find on such websites.

    Before getting to promotion using social networking websites do a little research and find out where you can find more of your targeted traffic.

  8. Dana

    Reply

    Hem… It seems that I need more proof read my article so can keep the traffic in good numbers.

  9. niairen

    Reply

    You’ve got the most wonderful “article writing” topis I’ve ever read! I just love the… “keep your article short”… Although not all the times it applies especially if the reader wants serious info… but well… they should indeed buy a book if that’s the case! ^.^

  10. tushar

    Reply

    I too like to make sure that there are not any kind of spelling and grammatical mistakes in my article. That is one thing that turns me off.
    When I read other blogs, I dislike these mistakes so it is obvious, while writing I take care of this.
    Thanks for the share

  11. Reply

    Thanks for sharing this tips with us, it is very helpful i am very thankful to you in fact your creative writing abilities has inspired me to start my own blog engine blog now.Really the blogging is spreading its wings rapidly.

    Keep up the great job:)

  12. Anne Sales

    Reply

    I also like to keep my posts short and I don’t intend to write everyday because I won’t have enough time to interact with my readers and fellow bloggers.

  13. nazimwarriach

    Reply

    Hi Kharim and Kyle,
    I like your blog very much. and it is also a good post. Title is a more important part of your post as it appears in Search Results. And people will come on your blog if they find the title interesting.

    • Kyle Logue

      Reply

      Very true. Title is key in drawing visitors because it’s what your blog is listed as under search engines.

  14. John Mak

    Reply

    Great post Kyle,

    I would also add the social media here. Twitter and Facebook are very powerful and unique tools if you know how to use them for generating traffic and new visitors to your website. Most important for new visitors is to know that our website exists and what we need is to find good ways to “advertise” it.

    All the best,
    John Mak

  15. Robert Dempsey

    Reply

    Great points Kyle. However I have to somewhat disagree with keeping articles short. I’ve seen many highly successful blogs that have one very long post per week that get crap tons of comments. Granted, this is what people are expecting as regular readers. If the person is interested in the content they will read, or watch, or listen.

    • Kyle Logue

      Reply

      That’s a fair statement Robert. There’s a little controversy over what’s best. In my opinion, I feel like getting out the most information in the least amount of time creates more value to the reader. It kind of depends on your writing style as well though. Blogging giants such as Steve Pavlina write very long articles while authors such as Seth Godin get away with much shorter articles.

  16. William Tha Great

    Reply

    Hey Kyle,

    Thanks for the awesome advice!

    I have to agree with you that many people focus intirely to hard on driving traffic to their site via social media, and manueling building back links. The truth is that if you promote top quality content it would do a lot of that for you. If it goes viral that’s more back links for you and a bigger audience hearing your word.

    Writing top quality content isn’t the only focus, but in opinion it should be the main fo us. Then marketing second in line, but not too far behind. Great tips to improve writing and make sure we get the most out of our articles!

    Thanks again!

    God bless,
    William Veasley

Leave a comment

Your email address will not be published. Required fields are marked *