You’ve written that great content just like you always do, just that this one is different and exceptional. You did all you could to format the content and make it look highly presentable. You’re just so certain that blog post will bring some earth-shattering traffic to your blog but it filled you with great surprise after waiting for months without the article getting more than a few hundred reads.
The great thing is that you’re not alone. A lot of us are just “bloggers”. We create great content, gather all the facts we need, format the content and then expect the traffic to come. I’ve been in that situation before and it took some really hard time for me to realize what scenario I’m in and what I need to do to get out of it.
This article will be giving you a few tips to help you get more traffic to every single article you write.
Optimize for the Long Term
I think the number one reason why a lot of marketers fail is that they are short-sighted. They write that great article and then expect the traffic to come to it and they give up a few weeks later if they can’t get results.
I discovered one tactic accidentally and as a result, even though an article I write might not get more than a few hundred views the month it is written I now get thousands of visitors to articles I wrote a year ago today.
The tactic is optimizing your blog posts for the long term. I know it sounds simple, and it looks like something you’ve already been doing, but try to sit down for a while and consider it. How much time do you invest in optimizing your blog posts for more traffic from the search engines?
Let’s take myself as an example, if I write a great article about medifast and nutrisystem that I want to get a lot of viral traffic to, I will get even better results by trying to include the keywords into the title of the blog post I write.
I know that it might sometimes be difficult to optimize an article for the search engines while at the same time make it go viral – what I do in cases like this is wait for the blog post to go viral first, and the change the title and the descriptions to what I want it to rank for. It’s quite simple, yet ethical!
Spread your content everywhere
Another mistake is that many bloggers just sit down waiting for luck to wade its magic wand on their blog post.
Sometimes you just have to put in an effort; you just have to get the ball rolling!
It is important for you to be on every major social media site and forum in your niche. Once a new blog post is live, tell people about it. Spread the word about it and you will be amazed at how much result you can get.
Use the power of blogging buddies
This is the final tip, but something highly underutilized.
One thing that has also been very effective for me is making use of blogging buddies. In a situation like this you should try to network with some of the bloggers in your field with the same kind of audience or blog size as you. Whenever a new blog post is live, tell them to spread the word about it and bookmark it on their favorite social media site.
You need to realize that this method can easily be abused so you should be very careful – Make sure you don’t inundate your fellow bloggers with requests. Only send links to your best blog posts to them and also be sure to reciprocate their favor when necessary.